Meana Raptor
Meana Raptor (MRT) is a large-scale Web3.0 and blockchain-based ecosystem. It includes a token promotional website, an NFT-powered e-commerce platform for golf accessories, and an advanced admin dashboard. This project enabled me to work across multiple design scopes, including marketing, product, and management, delivering over 100 screens in just 2 months.
What is it
The platform connects crypto and lifestyle by introducing:
MRT Token Website: A promotional site to introduce and build trust around the MRT token.
NFT-based Golf Store: An innovative e-commerce experience where golf accessories are tied with NFTs.
Admin Dashboard: A complete back office solution to manage all platforms.
The goal was to design a seamless multi-platform experience that felt consistent across promotional, consumer-facing, and admin tools.
How I think
I started by breaking the project into clear design tracks: promotional, e-commerce, and dashboard. Each had unique needs, but the design language had to stay unified. My focus was on creating a cohesive brand identity while ensuring usability across different user groups, investors, shoppers, and admins.
What are the challenges
Web3 platforms often feel complex and overwhelming for mainstream users. The biggest challenges were:
Making NFT buying/selling as simple as traditional e-commerce.
Designing an admin dashboard that could handle analytics, user management, and blockchain transactions.
Creating a brand experience that feels futuristic yet trustworthy.
Ensuring consistency across 100+ pages without losing clarity.
How I solve
I approached the project with a user-first design mindset. My solution focused on:
A modern, clean visual design system optimized for Web3.
Intuitive navigation that made NFTs and e-commerce easy to browse.
Scalable design system for 100+ pages, ensuring consistency.
Micro-interactions that added delight without overloading.
A professional admin dashboard designed for smooth blockchain operations.
The methods I followed
1. Research & Discovery
Studied existing Web3 platforms to find gaps in usability.
Conducted UX research on NFT & blockchain user behavior.
2. Wireframing & Information Architecture
Created low-fidelity and high-fidelity wireframes to simplify navigation.
Focused on ease of onboarding for first-time blockchain users.
3. Visual Design & UI System
Built a futuristic Web3 theme with a trust-driven color palette.
Designed reusable components for scalability.
4. Prototyping & Interaction
High-fidelity prototypes to test flows.
Added micro-animations for a smooth experience.
Final design
A large-scale Web3 design system with 100+ pages.
Seamless experience for NFTs, e-commerce, and token promotions.
Professional, data-rich admin dashboard.
Improved usability for blockchain-first users.
Usability testing
Testing highlighted key insights:
Clarity: Simplified explanations helped non-crypto users engage easily.
Navigation: Streamlined dashboards saved admins time in daily operations.
Trust: Design consistency across all platforms built stronger brand credibility.
Conclusion
Meana Raptor is one of my largest projects, showcasing my ability to handle multi-domain design from promotional websites to NFT commerce and dashboards. By focusing on clarity, usability, and consistency, I delivered a scalable Web3 experience that balances innovation with user-friendliness.
